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Insights
- Tools
- Custom Market & Product Research
Solutions
Healthcare
Case Studies
Who we are
Knowledge
Contact us

EAS Sludge Audits – An Engine of Opportunity

By Denisa Berceanu
on February 6, 2020

Why should travel companies care about customer experience?

By Denisa Berceanu
on May 16, 2018

What is one of the most exciting growth opportunities for a business? What about your business? If you answered “customer experience”, then you probably...

Are Financial Services Leaders in a CX Crisis?

By Denisa Berceanu
on May 8, 2018

Financial services providers – banks, credit unions, insurers, pension funds and wealth managers – need to start reinventing themselves or they will lose a...

What’s Next for Brick&Mortar Retail?

By Denisa Berceanu
on May 3, 2018

We all know that the spread of digitisation and the access to online information has changed the way we see the retail industry. Today’s...

Friction Harms Your Brand Loyalty: Part II

By Ana Iorga
on July 19, 2017

As we promised, this piece tackles the elusive concept of customer expectations and how companies should calibrate the level of effort expended so that...

Turn Pharma Challenges Into Opportunities: Neuroscience-based solutions, Online Event, September 23 2020
The Neuroscience of Effort - Why Customers Love it Easy, Dublin, June 11 2019
12th Congress FMCG Market. Retail Industry Services, May 28-29 2019
Neuromarketing World Forum, Rome, March 13-15th 2019
The Neuroscience of Customer Effort & Why Effort Matters in Customer Service, London, January 24th 2019

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